Organic SEO vs PPC – When to Use Which?
September 28, 2012 8:08 am Leave your thoughtsThere are two main branches of search engine marketing – Organic SEO – the practice of getting a site to... View Article
There are two main branches of search engine marketing – Organic SEO – the practice of getting a site to... View Article
Change is good – right? That’s what everyone seems to say. ‘Mix it up a little’, ‘do something different’ and... View Article
It’s easy to get tied up in Google Analytics (or whatever stats package you use) – there are so many... View Article
Why does my AdWords account contain lots of small ad groups? I've been asked this question a few times now by our monthly AdWords clients, so have decided to answer it in a blog post.
I am often asked on my AdWords Courses whether Click Fraud is something they need to worry about. It's often spoken about and quoted as the main reason people fail when creating their own AdWords accounts - when actually the problem is due to the poor set up of their campaign! Click Fraud worries small business advertisers, particularly due to the often small monthly budgets involved.
When training others in the art of setting up their AdWords campaigns, I have noticed that many will have made... View Article
This is a very common question asked by new advertisers. So here’s a list of potential reasons it might not... View Article
Search Engine Optimisation. The process of optimising your website and offsite content in order to rank highly in the search engine results. Find it in the ‘organic produce’ aisle in your local supermarket.
Pay Per Click. Paid advertising in the form of Google Adwords to help introduce millions of internet users to your website. We take one of our Google qualified PPC team and just ‘add words’.
We understand that you may not be willing to part with your hard earned cash before we do the clever bit. So let us show you what we can do and we’ll worry about the figures later. Just don’t be surprised when we deliver.